Facebook AI recognises face, can alert you on misuse

Posted December 22, 2017

Facebook wants to make it easier for people to "manage their identity" on the social network with the help of Photo Review, a new tool that taps facial recognition technology. Keep it locked for more from Facebook and give us your thoughts in the comments. Yet, privacy advocates are concerned that things could run out of control, and the tech could be used to detect Facebook users as they shop in brick-and-mortar stores.

Suggestions of people to tag in photos is a feature that began as early as 2010. Since new facial recognition technology is now being added to devices and applications everywhere - Apple's iPhone X is the flawless example here - it comes as no great surprise that Facebook would be next to incorporate some kind of facial scanning in its own platform. Also, being told when people are using your photos as their own profile pictures is a win.

Anyhow, back to the notifications when Facebook spots photos of you even though you haven't been tagged: from hereon in, if you're part of the audience allowed to see the image, you can choose whether to tag yourself, roam free and untagged like the wild mustang you are, or reach out to the person who posted the photo if you have concerns about it.

"We recognize that there are a lot of different views on this issue and lots of different approaches to providing people with transparency and control", the company said in a statement.

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In its newest feature, announced on Tuesday, social media giant Facebook disclosed that it can now let you know when a photo of you has been posted - even if you don't get tagged in the photo. Consequently, one has the option to opt out of the feature altogether. Our technology analyzes the pixels in photos you're already tagged in and generates a string of numbers we call a template. Perhaps anticipating the criticism, the company also published a blog post titled "Hard Questions: Should I Be Afraid of Face Recognition Technology?"

Facebook had launched an automatic alt-text tool two years ago, which describes photos to people with vision loss.

When photos of you are uploaded, even if you aren't friends with the person adding them, Facebook will notify you.